How To Start Selling Clothes Online In Australia?

selling clothes online in australia

Looking to start selling clothes online in Australia? This blog post is going to teach you everything you need to know, from giving you examples of platforms available for selling clothes online, to discussing how and when to list your items. So let’s get started!

How to choose the best marketplace for your online store?

9.1 million Australian households shopped online just in FY 2021. When it comes to selling clothes online, there are a few different platforms to choose from. So how do you decide which platform is right for you?

  1. Go for one with a large audience base – This will ensure that you reach as many potential buyers as possible. Feel free to promote your listings on social media too.
  2. Always pick an app/website that is easy to use – A user-friendly marketplace is a must if you want to save time, and make the whole process simpler.
  3. Make sure you get your money’s worth – Be sure to compare the prices of different apps and websites before making a decision. This will help you find the one that offers the best value for money.
  4. Take into account the items you’re selling – Some platforms are better suited for selling specific types of clothing, like vintage clothing, while others are more general. Therefore, make sure you do some research!

How to Prepare Your Clothes Before Selling Them Online?

Before you start, there are a few things you need to do to prepare the items for sale. Here are some of the most important ones:

  1. Make sure the clothes are clean and in good condition. Dirty or wrinkled clothes are less likely to sell, so be sure to give them a good wash and press them before taking photos.
  2. Remove any loose threads or stains. Nobody wants to buy a piece of clothing that’s damaged or has ugly spots on it. If on the other hand, you still want to sell this item, be transparent, and make sure your price fits the product.
  3. Hang the clothes on a hanger or fold them neatly before photographing them. This will make them look more appealing to buyers. Remember, presentation is everything!
  4. For a better effect, go ahead and model the clothes. This will give potential buyers a better idea of how the clothes will look on them. If you’re not comfortable modeling the clothes yourself, ask a friend or family member to help out.

How to Optimize Your Listing?

If you’ve already decided to try selling clothes online, making your listing stand out from the competition should be your top priority. Let’s look at some tips to get you started:

  1. Include high-quality images – This is probably the most important tip of all. Potential buyers will want to see clear, close-up images of the clothes you’re selling in order to get an idea of what they’ll look like when they receive them.
  2. Be clear and concise with your product description – Your product description should be brief but informative. It’s important to list the details of the garment, such as size, colour, and style, so that buyers can make an informed decision.
  3. Be honest in your listing – This means that you shouldn’t lie about the condition of your clothes, nor inflate the prices of your clothes.
  4. Time it right – If you’re selling summer clothes, list them in the lead-up to summer, while, list winter clothes before the winter season.

Best Places To Sell Clothes Online Australia

Now that we know how to prepare our clothes and optimize our listings, let’s look at all the places where you can sell them.

Poshmark Australia – This is a good option as it has a large audience base. The app is easy to use, and you can get good value for money. You can sell both new and used clothes, with no listing fees and a simple shipping process.

Another option is eBay, the OG online marketplace. It is suitable for newbies and people with a busy schedule, since not only is it easy to use, but it also won’t get your listing to the bottom if you don’t update it.

Yordrobe – If you’re into designer clothes, then this is the platform for you. It also offers a “drop” feature, which allows you to just “drop” your clothes into the app, and let them do the selling for you.

With over 2.4 million listings, Gumtree is another popular marketplace. Not only is it completely free to list there, but there is also an option to use it on mobile.

Depop is one more marketplace for selling both new and used clothes with no listing fees. The entire selling process is very simple, and you can ship your items directly from the app.

If you have some clothing accessories that you want to sell, without a doubt, one of the most popular platforms to do that would be Etsy, given the Australian Etsy market had around 114,673 shops, as of February 2022.


Finally, if you’re looking to start selling clothes online in Australia, it’s important to do your research and preparation first. By following our tips you’ll definitely be on the right track to success. And don’t forget – there are plenty of places where you can sell clothes online in Australia, so get started today!

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