iPhone vs Samsung: Which One’s the Winner in 2023?

iPhone or Samsung – do you have trouble choosing between the two and wonder which one will serve you better? Do iPhones really have better security, and does Samsung have more features?

We did some digging for you and made the comparison between the world’s two most-selling phone brands, and we put together this iPhone vs Samsung guide to help you make the right decision. 

iPhone vs Samsung – Ease of Use

When it comes to ease of use, this is largely based on the user’s preferences and overall experience.  Is Android better than Apple in this respect? 

Well, if you like to have control over everything on your phone and find it easy to use because of that, Samsung is the clear choice for you. Its numerous features allow you to have more control over your phone,  and its customisable operating system may be appealing to many users. 

Many people believe that an iPhone is simpler to use than a Samsung, precisely because it has fewer features. Therefore, it might be easier for users to get used to it.

Apple vs Samsung – Range of Products

Samsung produces a range of phones for every pocket and personal liking.  Their phones come in various series with different models, starting from Samsung Galaxy A, Galaxy Z, Galaxy Note and the Galaxy S series.

With 33 models that fall into 13 brand series, iPhone doesn’t have as many phones produced as Samsung.

There is no doubt that Samsung has a wider range of mobile devices than iPhone, and it’s easier to find the most suitable phone for your needs and budget.

Design and Display Size

Samsung phones come with an average display size from 6.1 inches to 6.8 inches with high resolutions up to 3200 x 1400. Similarly, the latest iPhone models usually have a display size of 6.1 or 6.5 inches and display resolution of 2778 x 1284.

iPhone 12 vs Samsung S21display and resolution comparison:

iPhone 12Samsung S21
Display size 6.1 inch OLED Display6.2-inch AMOLED Display

When it comes to the iPhone and Samsung designs, Apple only produces luxurious high-end smartphones, well known for their simplicity; a low-cost iPhone with a simple design has yet to be produced.

iPhone designs are often seen as less exciting than those of Samsung phones, which come with many features (for example, AMOLED Display, Infinity Display, foldable phones, and much more).

Samsung vs iPhone – Value for Money

Samsung phones are usually cheaper than iPhones. When you combine the lower price with a great number of features, this gives them better value for the money. Not only are they more affordable, but they also have more features than iPhones.

However, Samsung’s latest model (Samsung S22) seems to cost more than the latest iPhone model (iPhone13).

Feel free to take a peek at our iPhone 13 vs Samsung S22 comparison to find out all there is about their prices and main characteristics.

iPhone 13Samsung S22
Price From $1,199From $1,249
Screen Size and Resolution6.1″ Super Retina XDR display2532x1170-pixel6.1” Dynamic AMOLED 2X
2340x1080pixel (FHD+)
CameraDual 12MP camera system: Wide and Ultra Wide cameras12MP camera true depth camera50.0 MP + 10.0 MP + 12.0 MP
CPUA15 BionicHexa-core (2×3.22 GHz Avalanche + 4xX.X GHz Blizzard)Octa core 2.99GHz, 2.4GHz, 1.7GHz
Mobile traffic and dataSupports 5G NRSupports 5G FDD

iPhone vs Samsung Galaxy – Camera

iPhones usually have better sensors and software than Samsung phones, which results in better photos. The iPhone 12 Pro Max even has a versatile triple-camera system which makes the experience of taking photos enjoyable and easier.  

Samsung cameras have a wider aperture, motion detection, and the ability to take slow-motion videos. With Samsung S21, you can take a sharp and clear photo even if you zoom in ten times. 

Samsung cameras also have a wider range of shooting modes, allowing you to take better photos in different situations. For example, the “Pro” mode on Samsung cameras lets you adjust the shutter speed and white balance, leading to great photos in challenging lighting conditions.

So, which camera is better? Well, it seems that iPhones are better for portraits, video recording and macro shooting, while Samsung’s ultra-wide mode and zoom provide a better photo-taking experience in general.

Samsung vs iPhone – Storage

Samsung phones come with a variety of storage options. Most of them have 128GB, 256GB, and 512GB of storage space, and some models even have 1TB.  If this is not enough for you, Samsung phones have a MicroSD slot, meaning you can expand your storage space according to your needs.

iPhone’s storage ranges from 16GB to 1TB of iPhone 13 Max Pro. The major disadvantage of iPhones is that you can’t expand your storage space if necessary, as you can’t insert a MicroSD into an iPhone.

All things considered, when buying an iPhone, try to find the best model according to your storage needs, as you can’t expand it.  If you need a lot of storage, Samsung is the better choice because of its ability to add storage space.

iPhone 13 vs Samsung S22 – Battery Life

Let’s see how models from the two latest iPhone and Samsung series compare when it comes to their battery:

iPhone 13 seriesSamsung Galaxy S22 series
Battery capacity3227-4352 mAh3700m-5000Ah
Wired charging20W25-45W
Battery lifeUp to 48 hours between chargesUp to 40 hours between charges

Considering the battery capacity, the winner of the iPhone 13 vs Samsung S22 match is Samsung. Samsung phones are commonly thought to have a better battery life than iPhones. However, it seems that at least when it comes to the iPhone 13 series, iPhones have longer battery life.

Samsung has fast charging and super-fast charging features, whereas iPhone software allows minimum battery usage.

Samsung vs iPhone – Updates

Samsung frequently releases updates for its phones, whereas iPhones don’t receive updates as often. This means that Samsung phones are more likely to have the latest features and security patches.

But how long do the updates for Samsung and iPhone take? Depending on the update’s size, Samsung system updates usually take 20 to 30 minutes. Meanwhile, total iOS updates can take anywhere from 12 minutes to more than an hour. 


When it comes to security, iOS operated devices have higher security than Android ones. App Store runs more strict controls of the applications it releases for download. 

Android phones are usually more targeted by mobile device malware. To protect your Samsung phone from various versions of malware, make sure it has received the latest updates.

All things aside, both Android and iOS systems are prone to hackers and social engineering

Voice assistants

Both voice assistants seem to be doing a good job. But is Android better than Apple when it comes to the voice assistant feature? 

It seems that Google Assistant fares slightly better than Siri. It supports over 30 languages, whereas Siri is only available in 17 languages. Siri is excellent for basic guidance, but Google Assistant can actually work well as an assistant, as it is a great tool for assistance and organisation. 

Google Assistant’s greatest advantage over Siri is that it is available on both Android and iOS, whereas Siri can only work on iOS devices.

iPhone vs Samsung – Resale value

When you get tired of your phone and want to upgrade to a newer and better one, the resale value is really important.

The overall price of Android devices depreciates two times faster than the prices of iPhones. To be exact, used iPhones’ trade-in value depreciates 16.70% over one year, whereas this percentage is almost double for Android phones (33.21%). After two years, iPhones lose 35.47% in trade-in value, and Android phones lose 61.50%. 

Both Samsung and Apple have special trade-in programs available in Australia. If you want to change your iPhone for a newer one or get other Apple products, you’ll get credit for your future purchase or an Apple Gift Card for selected Apple-made products. 

Samsung has a similar offer, where you can trade in a maximum of two devices (even if they have minor damages) and pay the difference for the new device. A friendly reminder, don’t forget to log out of your accounts from the settings.

Bottom Line

People often bring up the Samsung vs iPhone discussion, wanting to decide which one is better. The truth is, it all comes down to the personal taste, preferences, and needs of the buyer. Although many people prefer iPhones because of their simplicity and luxurious design, others would rather have a Samsung phone and enjoy all kinds of features.

The decision is yours to make, and we sincerely hope that our iPhone vs Samsung guide helped you solve this dilemma.


1. What does Samsung have that Apple doesn’t?

Going through iPhone vs Samsung features, some advantages that Samsung has and Apple doesn’t are:

  • In-screen fingerprint sensor
  • Samsung Galaxy S20 Ultra has a camera with the highest 108 megapixels put on a phone
  • Models with super-fast charging 

2. Why should I switch from Samsung to iPhone?

You should consider replacing your Samsung with an iPhone if you want:

  • Higher security
  • Better resale value
  • Early access to new apps

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